Analysis. Insights. Direction.

We are a full service market research company

We have worked with some of the biggest companies In the world since 1996

We provide the right research support and insights that can be actioned both tactically and strategically

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Countries
Africa is a huge continent but we have walked the streets, driven the roads and hiked the bush to conduct market research in urban sprawl, country villages and remote hamlets. It is our continent and our home.
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Languages
Having worked on this dynamic continent since 1996, we have accumulated a vast amount of experience and more importantly, we have an understanding of the nuances of African culture and business.
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Industries
Some of the largest companies and organisations on the planet are our clients and we have conducted research and provided solutions for them in both the modern and, particularly, the informal market sectors.
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Outlets Surveyed (and counting)
Our research, reporting and management tools present the massive amount of data that we have collected into effective selling, marketing, distribution and management aids that have proven results.

The Companies and Organisations With Whom We Work

THE INNOVATIVE AND PROVEN SOLUTIONS WE CUSTOMISE FOR YOU

We offer end-to-end project management. We work with clients from defining their need, to design, to data collection, to analysis and reporting across multiple methodologies and sectors.